Amanda leads all brand, marketing, and guest engagement strategies for Vicious Biscuit, driving awareness and loyalty for the fast-growing Southern brunch brand. She began her journey with the company as an Area Director in the Charleston market before transitioning to corporate leadership to scale marketing and brand strategy systemwide.
Before Vicious Biscuit, Amanda served as Senior Director of Marketing and Training for Chick-fil-A, where she helped shape programs focused on guest loyalty and operational excellence. A graduate of Charleston Southern University, she brings a rare blend of field experience, creative storytelling, and data-driven marketing insight to her work.
