Allie Haskell

VP of Client Engagement and Success | NorthStar

Meet Allie Haskell, the kind of leader who doesn’t just sit at the table, she brings extra chairs and makes sure everyone has a voice. As Vice President of Client Success and Engagement at CBS NorthStar, she’s spent more than a decade building departments from the ground up, guiding clients through transformation during moments of chaos, and redefining what marketing and leadership can look like in modern restaurant technology.

With a career rooted in hospitality and a mind wired for solutions, Allie has become a bold voice in the retail and hospitality tech space. She’s known for challenging the status quo, empowering people to think bigger, and refusing to settle for “the way it’s always been.” In 2024, she was named RSPA’s W2W Leader of the Year, a reflection of her commitment to growth, real talk, and lifting others as she climbs.

Her leadership style is built on listening louder, leading with purpose, and creating space for more women to rise and rise loudly. A self-proclaimed recovering perfectionist, Allie doesn’t shy away from the messy middle. She leads with authenticity, shares openly, and shows up fully whether she’s mentoring women in tech, solving client challenges, or navigating motherhood with equal parts humor and hustle.

All Sessions by Allie Haskell

February 26, 2026

The WiRL Innovation Playbook: Turning Vision Into Action
2:15 PM - 3:00 PM
Emerald Salon Three
Why Now: Many leaders have ideas but lack executional support.
Why It Matters: This panel arms attendees with proven tactics to implement change — even with limited time or resources.